Scott Monty from Ford Motors calls our attention to the age demographics of users on Facebook in this article. The highlight that is perhaps the surprise to some is that the fastest growing demographics are in the age ranges 35 and up. Substantial growth has been seen in woman over 55. Check out the chart below:

SmartBrief staged a social media conference this past week and webcasted it so that we could all share in the great ideas expressed by their knowledgable panel. View the online version of this conference here.

Mike Volpe and Ellie Mirman of HubSpot have created a useful presentation for businesses who are wondering how to get started on Facebook. The powerpoint version of the presentation is here. I’m also interested in the fact that Mike and Ellie represent what HubSpot calls their Inbound Marketing Department. Inbound Marketing refers to the confluence between search and social media around all the ways that your company gets found by . As more companies look to grow their social media teams it may be useful for some to look at the distinction that HubSpot makes between outbound and inbound marketing.