Google is now spidering Tweets and pulling them into search engine result pages (SERPs).  This means that if you Tweet for a specifc business reason and are concerned about your online visibility you will want to take some steps to make sure that your Tweets are optimized for organic search.  Here some tips to help you get Twoogled  (I’m going to keep making up new Twitter words):

• Your account name should be in-line with how you intend to be found.  “BestWidgets” would be better than “okeydokey134″ if you are seeking the elusive widget shopper online.
• Consider the title of each tweet.  Use keywords that align with your objectives.
• Be consistent in your use keywords in tweets.  Multiple instances of the same terms will improve your visibility.
• Choose the first 40 or so characters wisely.  When you Tweet appears in Google, the title will include about the first 42 characters of your Tweet.  This is similar to the care with which you would write page titles for website SEO.
• Be interesting.  Providing links to useful content that gets you retweeted will give your tweets a boost in search visibility.
• Write your bio with care.  Your Twitter bio should also contain the terms that matter to your search visibility.

In the future Google may split the real-time content like Tweets from the rest of the SERP.  For now, your Tweets are out there being spidered so it pays to be conscious of how they can help you be found.